Companies looking to deploy a green strategy need to keep the project in perspective when seeking a solution for energy efficiency. While there are obvious energy efficiency benefits in deploying new technology, the promises made by vendors won’t always match business requirements, says a senior AT&T executive.
In many cases, the claims are hyped up and [...]
As one of the participants in the US Environmental Protection Agency’s Energy Star for Data Centre study, AT&T is no stranger to the greening of IT. But when it comes to defining what is green, Rick Felts, AT&T’s senior vice president, Information Technology Operations, prefers to choose his words carefully. In this exclusive interview with [...]
Three more companies have joined the eco-patent commons initiative to compile a set of environmentally beneficial intellectual properties for public use. The three new members, Xerox, Dupont and Bosch, announced their contributions to the commons last week as part of their membership.
Xerox contributed a technology that reduces the time and cost of removing hazardous waste [...]
Recent tweets
Nokia Siemens Networks is looking to revolutionise the mobile network with is Liquid Radio architecture, which not only promises to re-architect today’s base station infrastructure, but also to ultimately bridge the gap between highly specialise (and expensive) telecoms equipment and commoditise (cost competitive) computer components. Green Telecom Live talks to Mike Murphy, head of Technology [...]
Interview with Telenor Connexion: Inside the world of M2M
Telenor Connexion, the unit of the Telenor Group focused on the machine-to-machine market, has been developing and deploying M2M applications for customers for the past decade. Green Telecom Live speaks with Gwenn Larsson, head of marketing at Telenor Connexion, about what makes M2M different from the rest of the mobile industry and the kinds of [...]
Verne Global outlines Iceland data centre plans
Two years after we first published the Icelandic government’s plans to promote the building of data centres on its shores, a venture capital-backed start tup, Verne Global, is looking to make it a reality.
Verne Global, backed by General Catalysts from Boston, Novator in London and the Wellcome Trust, is now constructing a wholesale data centre [...]
Next gen data centre architecture Part 2: Cisco’s Unified Computing
Cisco this month unveiled what some company executives dubbed one of the biggest announcements for the network equipment maker – ever. With the announcement of its Unified Computing, Cisco officially enters the computing space, although not quite as previous speculation in the industry had outlined. Instead of just producing its own blade server, Cisco unveiled [...]
Next gen data centre architecture Part 1: Juniper’s single switching fabric
In the past couple of weeks, cloud computing has really taken off, with both service providers, server makers, and switching vendors all making big announcements on service deployments and new gear designed for cloud operating environments.
Specifically, both Juniper and Cisco made significant announcements in their vision of a next generation data centre environment that can [...]